משלוח חינם בהזמנה מעל 600₪

About

Anne Ruth

Born in Paris, inspired by mystery. La fam is more than a fragrance. It is a whisper of elegance, a drop of seduction, and a signature of identity. Crafted with intention, this perfume was created to linger on the skin, in memory, and in desire.

At it's heart lies a rare collaboration between Anne Ruth and the legendary French house Robertet – masters of scent since 1850. Together, we have distilled the essence of Paris into a formula that feels both timeless and fiercely modern.

01-h1
Parisian Creation

Crafted in Paris.

02-h1
Seductive Essence

A scent of allure.

03-h1
Timeless Mystery

Secrets in every drop.

04-h1
Elegant Ritual

Fragrance. Mood. Desire.

05-h1
Signature Scent

Yours. And unforgettable.

06-h1
Crafted for Her

Confidence. Beauty. Allure.

Made in Paris

Each bottle embodies precision, passion, and the bold femininity of today. With notes sourced from nature and blended in the world’s perfume capital, La fam proudly bears the Made in Paris label—proof of its unparalleled quality and prestige.

Nothing here is random. From the first sketch to the final seal, the journey of La fam took over two years of obsession, refinement, and craftsmanship. No detail was spared. No compromise was made.

Because La fam isn’t just worn.
It is felt.
And once you wear it, you’re never forgotten.

“Every time I wear it, someone asks what it is. And I kind of don’t want to tell”

Shir B - Content Creator

“Classic, never cliché. Feminine without trying. It draws you in effortlessly”

Tal R - Stylist

“Not a fragrance that shouts — one that lingers. On the skin. In the memory”

Lior M - Visual Artist

“This scent feels like a personal secret. Quiet, precise, unforgettable”

Noa G - Designer
*Made in Paris

What are you looking for?